Blue screen technology – heightened reality at lower cost
A further option with our dedicated tables and environments is the use of blue screen technology, which makes it highly cost-effective to create, or replicate, ‘real’ venues online.
There’s complete flexibility in what the blue screen shows. You can create a completely new and unique environment online to appeal to your players. You can create a dedicated, localised ‘destination casino’ for any locality – city, region or country, or internationally themed to appeal to high rollers or other specific target audiences. Alternatively, land-based venues can replicate the look-and-feel of their ‘bricks and mortar’ venue in the studio. Together with the use of native speaking dealers, this makes the switch between a brand’s land-based and online offerings as seamless and natural for players as possible.
A unique offering
- Stunningly ‘real’ venues created in our start-of-the-art production studios
- The same technology used in TV and movie production adapted to Live Casino
- Any photographic or graphic backdrop can be masked into the blue screen area.
Key benefits for operators
- Maximum flexibility to create exactly the right online environment for customers or customer segments
- Highly cost-effective, as so much can be achieved in just a few square metres of studio floorspace.
- Further strengthens your brand online and enables brand differentiation.
Key benefits for players
- A high quality online customer experience
- The most visually stimulating and inspiring environments
- In the case of land-based casinos replicating areas of their venue online, instantly recognisable visual features such as the ‘real’ lobby and the ‘real’ gaming floor
- Strong brand recognition for maximum peace of mind.