December 2009

Paddy Power Partners with Evolution Gaming

Leading Irish bookmaker Paddy Power has today extended its online casino offering to customers by launching TV-quality live Blackjack, Baccarat and Roulette in partnership with Evolution Gaming, the pioneer of Live Dealer gaming across Europe.

The deal will enable Paddy Power punters to engage and interact with croupiers at fully branded tables all streamed 24/7 from Evolution's TV studios in Latvia. The business is the latest major operator to link-up with Evolution Gaming thanks to a growing realisation in the market that live dealer is set to dictate the future of online casinos.

Paddy Power said "With Paddy Power Live Casino you are actually playing against real dealers in the real world and can now enjoy an absolutely authentic casino experience from the comfort of your own front room"

The rise of live dealer gaming in the last three years has enabled players of online casinos to experience something beyond traditional RNG based gaming - a realistic and interactive casino experience.

Fredrik Osterberg, Sales and Marketing Director of Evolution commented, "Our dedicated TV studios allow us to offer customers a polished and professional Live offering, which is as close as the internet can offer to the genuine casino experience.

We understand what the player wants - real-cards, interaction with other players, their own croupier and a familiar environment where the customer is comfortable and ready to indulge in the psychological battle of casino games. Evolution helps operators to meet their customers' exact requirements, whether they're an occasional player or a high-roller."

This latest deal cements Evolution's position as the world's leading provider in live-dealer gaming.